Tools / Squirrly SEO

WordPress SEO plugin with keyword research, site audits, rank tracking across 170+ search engines, and schema markup. Free to start.
Squirrly SEO is a WordPress SEO plugin paired with a cloud app. It covers the standard on-page workload — keyword research, meta title and description editing, site audits, and schema markup — and adds rank tracking across more than 170 search engines. The plugin handles WordPress sites directly, while a cloud mode extends the same toolset to sites built on other platforms.
The product is aimed at people who run sites but aren't SEO specialists. Keyword research includes difficulty scores, so you can see how hard a term will be to rank for before you target it. The Focus Pages feature walks you through optimizing specific pages step by step, and automated optimization takes care of routine on-page tasks. Competitor and SERP analysis shows what you're up against for a given query.
Beyond the classic checklist, Squirrly generates JSON-LD schema markup and includes AI/GEO visibility work aimed at how sites appear in AI-driven search results. Pricing starts free with paid upgrades; the public pages don't list specific dollar amounts, so you'll need to check the site for current plan pricing.
Best for:
Yes. The plugin is for WordPress, but the cloud mode covers non-WordPress sites with the same core features.
You can start free and upgrade to paid plans. The public pages don't show specific dollar amounts, so check the pricing page on the site for current numbers.
No. It's built for non-experts: difficulty scores flag hard keywords before you commit, and Focus Pages gives step-by-step guidance on which pages to fix and how.
The product advertises tracking across more than 170 search engines, so coverage goes beyond Google alone.
Yes. It generates JSON-LD schema markup for your pages.
The product includes work on AI and GEO visibility — how your site shows up in AI-driven search. The available material doesn't detail exactly which AI platforms are covered, so check the site for specifics.
If Squirrly SEO isn't the right fit, these tools cover overlapping ground:
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