Squirrly

Squirrly is a WordPress-focused software company that sells SaaS products, plugins, and digital marketing tools. Its flagship product, Squirrly SEO, is an AI-powered SEO suite built for WordPress that covers keyword research, content optimization, technical SEO, site audits, and rank tracking. The company's broader portfolio extends past SEO into competitor analysis, social media, email marketing, content marketing automation, and security.

The core product works inside WordPress. Once installed, Squirrly SEO provides AI-assisted guidance as you build pages and posts: it surfaces keyword suggestions, scores content optimization, flags technical SEO issues, runs site audits, and tracks keyword rankings over time. Competitor "spy" reports let you compare your setup against rival sites. Beyond the SEO plugin, Squirrly sells automated marketing workflows that span multiple channels under its Squirrly Digital offering.

Pricing is published on the site: Squirrly SEO starts at $9.99 USD per month, while Squirrly Digital is listed from $1,038.88 per year. The company markets its products to WordPress site owners, businesses, agencies, developers, and marketers. It also sells offerings aimed at businesses that want external marketing help and at agencies managing multiple client sites.

Best for

• WordPress site owners who want SEO guidance directly inside their dashboard
• Bloggers and content creators who need keyword research and content optimization while writing
• Small businesses handling SEO without a dedicated specialist
• Agencies that manage SEO across multiple client WordPress sites
• Marketers who want rank tracking, site audits, and competitor reports in one suite

Frequently asked questions

What is Squirrly?

Squirrly is a WordPress-focused software company that sells SaaS products, plugins, and marketing tools for SEO, content marketing, social media, email marketing, and security. Its main product is Squirrly SEO.

How much does Squirrly SEO cost?

Squirrly SEO starts at $9.99 USD per month. The broader Squirrly Digital offering is listed from $1,038.88 per year. Check the website for current plan details.

Does Squirrly work outside WordPress?

The flagship SEO product is built for WordPress. The company's portfolio includes other marketing tools, but the published material centers on WordPress sites.

What features are included in Squirrly SEO?

The suite covers keyword research, AI-assisted content optimization, technical SEO, site audits, rank tracking, and competitor spy reports.

Is Squirrly suitable for agencies?

Yes. Squirrly explicitly markets offerings for agencies managing multiple client sites, alongside plans for individual site owners and businesses.

Is there a free trial?

The source material doesn't mention a free trial. Check squirrly.co for current trial or free-tier options.

Alternatives

• Semrush — choose it if you need SEO, competitor research, PPC, and social media management beyond a WordPress plugin.
• Similarweb — choose it for website traffic and market intelligence rather than on-site WordPress optimization.
• Spok — choose it for keyword research and automated content creation if you don't need a WordPress-specific suite.
• Fostio — choose it if you want funnels, CRM, and marketing automation instead of SEO-focused tooling.